Capability Statement & Strategic Marketing Plan

Precision Hydro Excavations


Precision Hydro Excavations began operations in May 2020 with a mission to improve environmental sustainability in construction across Victoria. Investing in high quality equipment means that they are becoming one of the most reliable solutions for excavation and environmental waste management.

The Challenge:

Alongside existing contracts, they were seeking to launch their own brand into the marketplace, and they reached out to our team to develop a strategic marketing plan with an analysis and clarification of their current offerings, ideal clients and prioritised recommendations on marketing activity going forward.

Capability Statement:

The strategy outlined a variety of marketing communication methods to achieve their goals, one of which was a capability statement.

This document was to be used at prospecting meetings in hard copy format and to also send out via email as needed. In future, the capability brochure may be used on their website as a lead magnet.

Our team developed a project plan, wrote the copy, and with client supplied images, designed the brochure.

The brochure included:

  • 8 printed pages
  • Copywriting
  • About
  • Values
  • Services
  • Contact
  • Graphic Design
  • Saddle stapled booklet
The Result:

Upon receiving the final artwork, the client began utilising both hard and soft copies in prospecting activities, elevating their professional approach to new opportunities and connections.

” The brochure has allowed us at Precision Hydro Excavations to present our services to our current clients and new prospects in an extremely professional manner.

Rosie and her team have also assisted us with a marketing plan and sales process to ensure that our team has the right tools and skills when selling our services to a prospective new client base.

Our team was extremely happy with the outcome and have managed to secure numerous opportunities engaging new clientele from the use of the capability brochure and recommended marketing tools. Great work! ” 

Chantelle Raniolo, Business Coordinator & Brendan Vella, Managing Director

If you would like to showcase your business capabilities, reach out to our team or call us on 03 9112 5833 or to discuss a tailored brochure or flyer that we can help you produce, to promote and get your business communicating professionally now.