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28 Oct '17

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Blah Blah Blah – Why do words matter in your marketing?

Have you ever given thought to the words you use?

Verbally, the words we say hold much weight in communicating our thoughts and feelings. Likewise in our marketing, words influence the success of your message, your design and your … Read More

20 Aug '17

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ideapro turns 4 !

Last month we celebrated our birthday and turned 4!

It’s been a big period of change over the past four years.

We have worked with amazing brands – some small, some medium sized, some multi-nationals and some super high … Read More

17 Jun '17

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Printed media still has its place in your marketing.

Traditional media in the form of printed sales literature, newspapers, magazines and other tactile items are more important than ever if you want your customer to touch, see and feel your brand.

According to the Spring 2016 edition of … Read More

07 May '17

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Seeing the world through a child’s eyes.

Our excursion to the Melbourne Museum.

Sometimes, you just need to get out of the office to realise there is more to the world than the four walls you surround yourself with each day, and encourage creativity. It’s something we … Read More