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28 Oct '17

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Blah Blah Blah – Why do words matter in your marketing?

Have you ever given thought to the words you use?

Verbally, the words we say hold much weight in communicating our thoughts and feelings. Likewise in our marketing, words influence the success of your message, your design and your … Read More

23 Sep '17

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How design thinking can help your business.

Everyday in business we are faced with problems we need to solve.

> How can we grow?

> How can we get more leads?

> How can we communicate to both existing and prospective customers?

> How can we … Read More

20 Aug '17

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ideapro turns 4 !

Last month we celebrated our birthday and turned 4!

It’s been a big period of change over the past four years.

We have worked with amazing brands – some small, some medium sized, some multi-nationals and some super high … Read More

17 Jun '17

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Printed media still has its place in your marketing.

Traditional media in the form of printed sales literature, newspapers, magazines and other tactile items are more important than ever if you want your customer to touch, see and feel your brand.

According to the Spring 2016 edition of … Read More