Free of harsh chemicals and acids, Environmental Technologies Group manufacture cleaning products which are non-toxic and non-caustic, making them a safe solution in any environment. Their range of biological products under the Ecogreen brand, uses naturally beneficial bacterial strains to accelerate a natural process to provide a quality solution with an environmentally beneficial outcome for their clients worldwide.
Following our design of their updated logo, ideapro were required to upgrade the client’s existing product guide, from quite a basic design format, to one that would be contemporary, reflect the company’s green credentials, whilst appealing to their various target markets.
The guide included all the available products in the Ecogreen range. It was segmented by product category which enables the purchaser to easily search for, research and purchase an appropriate product or product range. Following completion of the conceptual design process and layout of all content, the product guide was then printed in a saddle stitched booklet format for distribution, as well produced in electronic version for email marketing purposes.
Since producing the over-arching product guide, we have since been involved in producing a modified version specific to the hotel and hospitality industry, which promotes products ideally suited for that client segment.